West Michigan Photographer

How much should you spend on professional photography?

photographer posing a mom and her kids during a mommy & me photoshoot

I’m going to be really honest… there were two seasons when I really didn’t want to book a session for my own family. The first was a maternity session when I was pregnant with my twins. The second was a family session the following year when I had 1 year old twins, a 2 year old, and a 3 year old.

There were so many reasons not to. Those seasons were chaotic and overwhelming. I didn’t feel well (hello, being pregnant with twins!). And honestly, I just didn’t feel like it. But deep down, I knew I would regret skipping it. I had that nagging voice in my head reminding me how upset I will be if I don’t do it.

So, I booked the sessions. I showed up. I did my best to be present.

I wish I could say I got the photos back and immediately cried over how meaningful they were. But the truth? I looked at them, smiled, and moved on.

And then, a few years later, it hit me. Out of nowhere, almost like I was seeing them for the first time. I was overwhelmed with thankfulness that I had decided to take them. I saw beautiful moments I didn’t even remember, little details that had been lost in the whirlwind of that season.

Friend, time moves fast… one moment, you’re rocking your newborn to sleep, and the next, you’re sending them off to school. If there’s one thing I’ve learned in my years as a photographer, it’s this: You will never EVER regret investing in the moments you wish you could hold onto forever.

When it comes to professional photography, many parents find themselves sorting through a sea of prices and options, wondering… How much should I spend? and What am I really paying for?

Let’s break it down.

What Goes Into the Cost of Family Photography?

Photography isn’t just about snapping a few pictures. A professional session is an experience… one that includes planning, artistry, and experience to ensure your family’s story is captured beautifully.

Here are a few things that factor into the cost:

  • Experience & Expertise – A seasoned photographer knows how to work with little ones, guide natural interactions, and create images that feel meaningful.
  • Time & Preparation – From planning your session and helping with wardrobe guidance to the actual shoot and editing, there are hours of work behind each image.
  • Quality & Artistic Style – Every photographer has a unique style. Many have spent years learning and investing in their craft, perfecting the way they capture emotion, light, and connection to create images that feel both authentic and timeless.
  • Products & Heirlooms – There are photographers who offer more than digital images. Heirloom albums, fine art prints, and custom framing ensure your memories don’t just live on a hard drive.

Understanding Price Ranges in Professional Photography

Pricing for professional photography varies based on location, photographer expertise, and the level of service provided. Here’s a general idea of what to expect:

Budget-Friendly ($200-$500)

This range typically includes newer photographers building their portfolio, seasonal mini sessions, or digital-only collections. While it can be an affordable way to get a few updated images, these sessions often take a more basic approach…there may be little to no guidance during the session. If you’re looking for something quick and simple, this can be a good fit. But if you want images that truly capture your family’s personality and connection in a way that feels natural and timeless, it’s worth considering a photographer with more experience.

Mid-Range ($500-$1,500)

In this range, you’ll find experienced photographers offering full sessions with a personalized experience. Expect a more curated gallery, professional editing, and high-quality digital files with optional prints and artwork.

Luxury & Heirloom Photography ($1,500-$5,000+)

For families looking for a true legacy experience, this range often includes full-service photography with handcrafted albums, framed prints, and a deeply personalized approach. These sessions are about more than photos… they’re about an experience and preserving your family’s history in a meaningful way.

What’s the Right Investment for Your Family?

The question isn’t just how much should I spend? but rather, how do I want to remember this season of life?

If your goal is to have a handful of quick snapshots, a budget-friendly session might work. But if you want something timeless… images that make you feel something every time you see them… then investing in an experienced photographer is worth it.

If you’re considering a session and wondering what’s right for your family, I’d love to talk with you about creating something truly special!

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BEHIND THE LENS

ABOUT Alissa

At home in a small Michigan town near the lake — raising four beautiful, wild-hearted kids and holding close to the fleeting moments that matter most.

Life around here is a little loud, a little messy, and with a lot of love — and that’s exactly what draws me to photography. I’ve spent over 16 years capturing connection, chaos, calm, and everything in between… Because it’s not the big milestones we ache for — it’s the quiet, constant things woven into them.

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